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Saturday, 14 October 2023

New Image for Kirkby Lonsdale Coach Hire

 

One of the buses that has the new livery 

Lancaster's local bus operator, Kirkby Lonsdale Coach Hire, is getting a new image. The company is rebranding as "Lonsdale Buses", with the fleet adopting a new green-and-white livery.

The company has come a long way from its roots and the changes reflect that. It is no longer based in Kirkby Lonsdale, with buses now operating from a base on White Lund Trading Estate. Although it still runs a small number of coaches, its main business is no longer coach hire, but the operation of a growing network of commercial and tendered local bus services.

The new fleetname

The choice of green as the main ingredient of the new colour scheme will distinguish the buses from those of Stagecoach, which since its own rebranding a couple of years ago has been using a colour scheme that from the front at least, which is what most passengers notice, looks remarkably similar to the current Kirkby Lonsdale Coach Hire livery.

The rebranding is expected to be a gradual process. Only two of the company's twenty or so service buses have received the new livery to date and there has been no change to the website. For the time being, therefore, we will continue to list the  company under its old name on our maps and timetables pages,